Privacy Policy
Dismal River Club (“we,” “our,” or “us”) is committed to protecting the privacy of visitors to our website at https://dismalriver.com/ (the “Site”). This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our Site or interact with us online.
By using our Site, you agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our Site.
1. Information We Collect
a. Information You Provide Voluntarily
We collect personal information only when you choose to provide it. This may occur when you:
- Submit an inquiry form on our Site
- Subscribe to our email marketing list
The types of information you may provide include your name, email address, phone number, and any other details you include in your message or subscription form.
b. Automatically Collected Information (Cookies & Analytics)
When you visit our Site, certain information is collected automatically through cookies and similar tracking technologies, including:
- Browser type and version
- Pages visited and time spent on each page
- Referring URLs
- Device type and operating system
- IP address (anonymized where required by law)
This data is used to analyze Site performance, understand visitor behavior, and improve the user experience.
2. Third-Party Tools & Services
We use the following third-party services, which may collect data independently according to their own privacy policies:
Google Analytics
We use Google Analytics to collect and analyze anonymous information about how visitors use our Site. Google Analytics uses cookies to track interactions. You can opt out of Google Analytics tracking by visiting: https://tools.google.com/dlpage/gaoptout.
Meta Pixel (Facebook Pixel)
We use the Meta Pixel to measure the effectiveness of our advertising and to understand how visitors interact with our Site. Meta may use this data to show relevant ads on Facebook and Instagram. You can manage your ad preferences at https://www.facebook.com/ads/preferences.
Mailchimp
If you subscribe to our email marketing list, your name and email address are stored and processed through Mailchimp, our email service provider. Mailchimp’s privacy policy can be found at https://mailchimp.com/legal/privacy/.
3. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and membership requests
- Send you marketing emails and updates (only if you have opted in)
- Analyze and improve the performance of our Site
- Measure the effectiveness of our marketing campaigns
- Comply with legal obligations
4. Cookies
Our Site uses cookies — small text files placed on your device — to enhance your experience and enable our analytics and advertising tools. The types of cookies we use include:
- Essential cookies: Required for the Site to function properly.
- Analytics cookies: Used by Google Analytics to track usage patterns.
- Marketing cookies: Used by Meta Pixel to measure ad performance.
You can control or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of the Site.
5. Email Marketing
We send marketing emails only to individuals who have voluntarily subscribed. Each marketing email includes an unsubscribe link. You may opt out at any time by clicking “Unsubscribe” in any email or by contacting us at [email protected].
We do not sell, rent, or trade your email address or any personal information to third parties.
6. How We Share Your Information
We do not sell your personal information. We may share your information only in the following circumstances:
- With trusted service providers (such as Mailchimp, Google, and Meta) who assist us in operating our Site and communications, under confidentiality agreements.
- When required by law, court order, or governmental authority.
- To protect the rights, safety, or property of Dismal River Club or others.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law. If you unsubscribe from our email list, we will remove your information from our active marketing database promptly.
8. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal data:
a. U.S. Residents (including California – CCPA/CPRA)
California residents have specific rights under the California Consumer Privacy Act (CCPA/CPRA), including:
- The right to know what personal information we collect and how it is used
- The right to request deletion of your personal information
- The right to opt out of the sale of personal information (we do not sell personal
information) - The right to non-discrimination for exercising your rights
b. Canadian Residents (PIPEDA)
If you are a resident of Canada, your personal information is handled in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA). You have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Withdraw consent for non-essential processing at any time
- Lodge a complaint with the Office of the Privacy Commissioner of Canada
To exercise any of these rights, please contact us at [email protected]. We will respond to your request within a reasonable timeframe.
9. Data Security
We take reasonable technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
10. Children's Privacy
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to delete it.
11. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Effective Date” at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
13. Contact Us
If you have questions or concerns about this Privacy Policy, or to exercise your privacy rights, please contact us:
Dismal River Club
Website: https://dismalriver.com/
Email: [email protected]

